3 AI Content Writing Assistants to Try

In this article, we'll unveil three mighty AI writing assistants that will empower you to expand your services, impress your clients, and achieve remarkable business growth. 

As a freelancer or marketing pro, you understand the power of captivating content that fuels business growth. But let’s face it – content creation can often feel like an uphill battle. The good news? There’s a superhero in town, ready to save the day: AI writing assistants.

These incredible tools can revolutionize your approach to content creation, making it easier, faster, and more effective than ever before. 

In this article, we’ll unveil three mighty AI writing assistants that will empower you to expand your services, impress your clients, and achieve remarkable business growth. 

Get ready to meet Jasper.ai, Rytr, and ChatGPT – your trusty sidekicks on the path to content mastery.

(And as always, don’t forget to read to the bottom to check out the Prompt Story, an overview of the prompts used to create this blog post!)

Basics to Using AI Writing Tools

Before diving into the specifics of each AI writing assistant, let’s cover some fundamental principles that apply to all AI writing tools. 

Fact Check

First and foremost, it’s crucial to fact-check the content generated by AI. While these tools are incredibly powerful, they still require a human touch to ensure accuracy. Here are a few things to make sure to check before hitting publish! 

  • Cross-reference Sources: Cross-reference the information provided by the AI tool with reliable and authoritative sources. Compare the generated content with trusted references to ensure accuracy.
  • Verify Dates and Events: If the content includes specific dates, events, or historical information, verify them to ensure they are correct. This is particularly important for time-sensitive topics or content that requires up-to-date information.
  • Confirm Quotes and Citations: If the AI-generated content includes quotes or citations, verify their authenticity and ensure they are correctly attributed. Check the original sources to confirm the accuracy of the quotes or citations used.
  • Review Contextual Relevance: Consider the context in which the content will be used. Ensure that the generated text aligns with the intended purpose, target audience, and overall message you want to convey.
  • Exercise Critical Thinking: Apply critical thinking skills to evaluate the AI-generated content. Assess the logic, coherence, and clarity of the text. Make necessary adjustments or additions to improve the quality and relevance of the output.

Better Input Means Better Output

Additionally, providing clear and well-defined input leads to better output. Take the time to refine your prompts and guidelines for the AI tool to deliver results that align with your vision.

  • Refine Your Prompts: Take the time to refine and craft clear prompts for the AI tool. Clearly specify the desired topic, tone, style, and any specific instructions or requirements. Well-defined prompts help the AI understand your expectations and deliver more accurate and relevant results.
  • Provide Detailed Guidelines: Along with prompts, provide detailed guidelines to guide the AI’s output. Include specific instructions on word count, structure, formatting, and any other relevant details. This helps the AI generate content that aligns with your intended specifications.
  • Experiment and Iterate: Don’t be afraid to experiment with different prompts, variations, or tweaks to find the best input that yields the desired output. AI writing tools learn from feedback, so iterating and refining your input can lead to continuous improvement in the quality of the generated content.
  • Provide Examples: If possible, provide examples of the style or tone you want the AI-generated content to resemble. This can help the AI tool better understand your preferences and produce content that matches your desired style.
  • Review and Adjust: After receiving the output, review it carefully. If necessary, provide feedback or make adjustments to the input based on the initial results. Iteratively refining your prompts and guidelines can help train the AI tool to better meet your specific requirements.

Edit to Give it a Human Touch

Don’t forget the importance of editing and adjusting the AI-generated content to match your desired tone and style.

  • Review for Tone and Style: Carefully review the AI-generated content to assess if it matches the desired tone and style for your project. Adjust the language, word choice, and sentence structure as needed to align with your intended voice and branding.
  • Ensure Consistency: Check for consistency throughout the content. Ensure that the tone, style, and vocabulary remain consistent across the entire piece. This helps create a cohesive and professional final result.
  • Personalize the Content: Add a personal touch to the AI-generated content by incorporating your unique insights, experiences, and expertise. Inject your own perspective and voice into the content to make it more authentic and relatable.
  • Refine Sentences and Paragraphs: Polish the sentences and paragraphs to improve clarity and readability. Adjust sentence lengths, rephrase awkwardly constructed sentences, and break up lengthy paragraphs to enhance the flow and engagement of the content.
  • Proofread for Errors: Thoroughly proofread the AI-generated content for grammar, spelling, and punctuation errors. While AI tools have advanced grammar-checking capabilities, it’s still important to review the content manually to ensure accuracy.
  • Make Structural Adjustments: Evaluate the overall structure of the content. Consider reorganizing paragraphs or sections if it enhances the logical flow and organization of ideas. This helps to present the information in a more coherent and reader-friendly manner.
  • Add Finishing Touches: Consider adding additional elements such as headings, subheadings, bullet points, or call-to-action statements to enhance the structure and impact of the content. These elements can make the content more visually appealing and actionable for the readers.

Use a Pre-Prompt

Lastly, if you’re using a tool that supports chat-based interactions, consider using a Pre Prompt—a prompt that defines your brand’s target audience, tone, style, service offerings, and value proposition. It can guide the AI in capturing the essence of your brand.

Here are some of the things you can define in a Pre Prompt: 

  • Target Audience: Specify the target audience or customer persona that your brand caters to. Describe their demographics, interests, needs, and pain points. This helps the AI understand who the content is aimed at and tailor the language and messaging accordingly.
  • Tone and Style: Define the desired tone and style for your content. Are you aiming for a professional, authoritative tone, or a more conversational and friendly style? Clearly articulate the tone and style preferences to ensure the AI-generated content reflects your brand’s unique personality.
  • Service Offerings: Outline the specific products, services, or solutions your brand offers. Provide key details and benefits associated with each offering. This helps the AI understand the context and relevance of the content it generates, allowing it to showcase your brand’s expertise and value proposition.
  • Value Proposition: Clearly articulate your brand’s value proposition—the unique benefits and advantages that set your brand apart from competitors. Highlight the key selling points and value that your brand delivers to customers. This enables the AI to emphasize these strengths in the generated content.
  • Preferred Vocabulary: Specify any specific vocabulary or industry-specific terms that align with your brand and target audience. This ensures that the AI uses appropriate language and terminology that resonates with your audience and reflects your brand’s expertise.
  • Content Guidelines: Provide guidelines regarding the structure, formatting, and specific content elements you prefer. For example, if you want bullet points, subheadings, or calls-to-action to be included, specify that in the Pre-Prompt. This ensures the AI-generated content adheres to your preferred format and structure.
  • Brand Voice: Describe your brand’s voice or personality. Is it playful, formal, informative, or inspiring? Provide adjectives and examples that capture the essence of your brand’s voice. This helps the AI infuse the generated content with the appropriate brand personality.

Next, let’s dive into 3 of the most popular AI Content Writing Assistants right now! 

1. Jasper.ai

Let’s kick off our exploration with Jasper.ai, an AI writing tool designed specifically for marketing copy. Whether you need compelling blog posts, attention-grabbing ad copy, or engaging social media captions, Jasper.ai has got you covered. One of its standout features is the vast selection of templates for different scenarios, making it easy to craft the perfect piece of content. Additionally, Jasper.ai offers an AI art generator that can create stunning, high-resolution images for your ads, thumbnails, and illustrations. With support for over 30 languages and various tones of voice, it’s a versatile tool trusted by over 100,000 customers worldwide.

While Jasper.ai has many advantages, it’s essential to consider a few limitations. It’s not designed for rewriting full articles or extensive research, so fact-checking is still necessary. Some complex tasks that require creativity or critical thinking might be a challenge for the tool. Moreover, be mindful of the fair use policy that limits the number of words you can generate per month. However, Jasper.ai’s user-friendly interface, integration with Grammarly and other Chrome extensions, and affordability make it an attractive option for marketing freelancers.

2. Rytr

Next on our list is Rytr, an AI writing tool that simplifies content creation for various purposes. Whether you’re working on blog posts, product descriptions, or social media captions, Rytr provides a chat interface that allows you to interact with the AI in a natural way. One of its standout features is the built-in SEO analyzer, which helps you find optimal keywords and create well-written content briefs. With a free forever plan offering 5,000 words per month and unlimited projects, Rytr provides a budget-friendly option for freelancers looking to harness the power of AI.

While Rytr offers some great features, it’s essential to be aware of a few limitations. The tool might struggle with handling long-form content effectively, potentially leading to repetitive or vague output. Additionally, like Jasper.ai, Rytr has a fair use policy, so be mindful of the character limitations. Lastly, ensure that you review the output for plagiarism as there have been instances of generated content matching existing sources. However, with its speed, mobile-friendliness, and supportive community forum, Rytr can be a valuable asset in your AI writing toolkit.

3. ChatGPT

Last but not least, we have ChatGPT—an AI writing assistant that packs a punch in terms of its capabilities. What sets ChatGPT apart is its accessibility and simplicity. Unlike some AI writing tools that come with a flashy interface, ChatGPT focuses on delivering a seamless conversational experience. It’s like having a friendly chat with someone sitting across the desk from you.

The lack of a complex interface might seem underwhelming at first, but it’s actually a strength. This stripped-down approach gives you greater freedom and flexibility in how you interact with ChatGPT. You’re not constrained by rigid templates or predefined prompts. Instead, you can express your ideas naturally and have a dynamic back-and-forth with the AI.

For freelancers new to AI writing tools, ChatGPT is a fantastic starting point. Its user-friendly interface and intuitive chat-based interaction make it incredibly approachable. You don’t need to be a tech wizard or spend hours learning complex commands to get started. It’s as easy as striking up a conversation.

As you familiarize yourself with ChatGPT, you’ll quickly discover its immense value. You can ask questions, seek suggestions, and even brainstorm ideas with this AI writing assistant. Whether you need help generating content ideas, refining your writing style, or fine-tuning your messaging, ChatGPT has got your back.

Another advantage of starting with ChatGPT is the confidence it instills in working with AI. By engaging in conversations with the AI, you’ll gain a deeper understanding of its capabilities and limitations. This hands-on experience will empower you to make the most out of AI writing tools and unlock their true potential.

Moreover, ChatGPT’s accessibility extends to its pricing. It’s free to use, making it a cost-effective solution for freelancers on a budget. You can explore its features and experiment with different approaches without any financial commitment.

While ChatGPT is an excellent standalone tool, it also serves as a stepping stone for those considering a transition to paid platforms. Once you’ve honed your skills and witnessed the benefits of working with AI, you might want to explore more advanced features or additional functionalities provided by premium tools. ChatGPT’s simplicity prepares you for this progression, allowing you to make a smooth transition when the time is right.


AI writing assistants like Jasper.ai, Rytr, and ChatGPT can be game-changers for marketing freelancers looking to expand their services and streamline their content creation process. By leveraging these tools, you can unlock new levels of productivity and unleash your creative potential. Remember to fact-check, provide clear input, edit for tone and style, and teach the AI about your brand. While AI writing assistants have their limitations, they are invaluable resources when used wisely.

So, explore these tools, experiment with their capabilities, and find the perfect fit for your unique needs. Get ready to take your freelance business to new heights with the power of AI!

Prompt Story

This is the prompt used to start the draft of this blog post. Please note that extensive editing and review were done following the initial output.

Me: You are a content marketing pro teaching freelancers to use AI to expand their services and grow their businesses. You will write a blog post titled “3 AI Writing Assistants to Try” that will outline some of the most popular writing assistants available right now. I’m going to tell you about each of the 3. Once I submit number 3, I will give you an outline to use to write the blog post, ok?

ChatGPT: Absolutely! I’m here to help you with your blog post. Please go ahead and tell me about each of the three AI writing assistants you’d like to include in the article. Once you provide the information for the third assistant, I’ll create an outline based on your inputs.

Me: [Provided key points on each section, provided an outline I created, and asked ChatGPT to write it after defining the tone and voice]

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